top social media platforms in southeast asia

Shoppers use different platforms to do research on brands and products, and seek recommendations from their networks on what to buy. Meanwhile, that average rises to more than 8 platforms per month for young adults in Malaysia, the Philippines, and Singapore. Youku offers a wide range of content, including movies, TV shows, news, sports, and music. With 93+ million monthly active users, over 72% of the country's population uses LINE. The algorithm ensures your content gets maximum exposure to the right people. This indicates that many Thai people use Facebook to gain new information and to shop for new products. In some geographies, however, there are significant challenges. the different ways Japanese people use YouTube, Facebook, Twitter, and Instagram. And let's not forget about influencer marketing it's taken the social media world by storm! Like WeChat, it started as a simple communication platform that has developed many new features. Similar to LINE, Kakaotalk also allows brands and companies to create pages called PlusFriend. When expanded it provides a list of search options that will switch the search inputs to match the current selection. But its features extend beyond that: A whopping 92% are on Facebook, 76% sell via WhatsApp, 72% sell on Instagram, and 49% are on Facebook Messenger. You're not alone! Social media market share Asia 2022, by platform. A whopping 100% of internet users between the ages of 16-64 use or visit a social networking site monthly, and 95.1% actively engage with or contribute to social media. Asia-Pacific will no longer produce huge increases in new social network users, but the sheer scale of the region means it should remain front and center for social media marketers. With around 1.3 billion active users, WeChat has quickly become one of Asias most popular social media platforms. The other, YouTube, is primarily video-focused but still has messaging capabilities that follow the account and work over any viable device. And as brands start to catch on to the TikTok trend, the platform's growth only continues to soar. Close behind are Facebook and LINE, with 89.2% and 88% respectively. Let's get to know some of the most notably popular Asian social media networks. And with the right combination of quality content, smart hashtags, and a finger on the pulse of the latest TikTok trends, you'll be sure to attract new leads. Tencent QQ is a messaging app similar to WeChat, but with a slightly different demographic. And in an era when socials dont always mean actual, physical connections between human beings, social media has quickly become a critical eCommerce component for entrepreneurs. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Active social media user penetration APAC 2022, by country, Social media market share Asia 2022, by platform, Average time spent online by consumers on social media APAC 2019-2021, Number of active social media users APAC 2022, by country, Social media: global penetration rate 2023, by region, Most popular social media in China Q3 2022, Global social network penetration rate as of January 2023, by region, Active social media user penetration in the Asia-Pacific region as of February 2022, by country, Number of active social media users in the Asia-Pacific region as of February 2022, by country (in millions), Average time spent using social media by online consumers in the Asia-Pacific region from third quarter of 2019 to third quarter of 2021 (in hours and minutes), Market share of social media platforms in Asia in February 2022, by platform, Mobile social media market share Asia 2022, by platform, Market share of mobile social media in Asia as of April 2022, by platform, Facebook monthly market share Asia 2022-2023, Monthly market share of Facebook in Asia from April 2022 to January 2023, Twitter monthly market share Asia 2022-2023, Monthly market share of Twitter in Asia from April 2022 to January 2023, Instagram monthly market share Asia 2022-2023, Monthly market share of Instagram in Asia from April 2022 to January 2023, YouTube monthly market share Asia 2022-2023, Monthly market share of YouTube in Asia from April 2022 to January 2023, Share of internet users of the leading social media in China as of 3rd quarter 2022, Facebook: monthly active users in APAC 2014-2021, Facebook monthly active users (MAU) in the Asia-Pacific region as of 4th quarter 2021 (in millions), Daily active Facebook users APAC Q1 2014-Q4 2021, Number of daily active Facebook users in the Asia-Pacific region from 1st quarter 2014 to 4th quarter 2021 (in millions), Facebook quarterly revenue APAC 2014-2021, by segment, Revenue of Facebook in Asia Pacific from 1st quarter 2014 to 4th quarter 2021, by segment (in million U.S. dollars), Distribution of YouTube channels Asia November 2021, by category, Distribution of YouTube channels in Asia as of November 2021, by category, Average number of subscribers of YouTube channels Asia November 2021, by category, Average number of subscribers of YouTube channels in Asia as of November 2021, by category (in 1,000s), Average views per subscriber of YouTube channels Asia 2021, by category, Average views per subscriber of YouTube channels in Asia in 2021, by category, Average views per video of YouTube channels Asia 2021, by category, Average views per video of YouTube channels in Asia in 2021, by category (in 1,000s), Number of active WeChat messenger accounts Q2 2011-Q3 2022, Number of monthly active WeChat users from 2nd quarter 2011 to 3rd quarter 2022 (in millions), Number of monthly active users of Weibo Corporation from 1st quarter of 2014 to 3rd quarter of 2022 (in millions), Number of daily active TikTok users via iOS worldwide from January 2019 to January 2022 (in millions), Number of daily active TikTok users via Android worldwide from January 2019 to January 2022 (in millions), Commonly used platforms for influencers Asia 2021, by country, Share of influencers using selected social media platforms in Asia in 2021, by country or territory, Number of YouTube channels Asia November 2021, by subscriber count, Number of YouTube channels with over one thousand subscribers in Asia as of November 2021, by subscriber count, Most subscribed YouTube channels APAC Feb 2022, Most subscribed YouTube channels from Asia Pacific as of February 2022 (in million subscribers), Most followed Instagram accounts APAC Feb 2022, Most followed Instagram accounts from the Asia-Pacific region as of February 2022 (in million followers), Daily time spent spent using social media APAC 2021, by country, Average daily time spent using social media in the Asia-Pacific region in 3rd quarter of 2021, by country (in hours and minutes), Average number of social media platforms used per internet user APAC 2021, by country, Average number of social media platforms used per internet user in a month in the Asia-Pacific region in 2021, by country or territory, Share of internet users using social media for work APAC 2021, by country, Share of internet users who use social media for work purposes in the Asia-Pacific region in 2021, by country or territory, Intention to shop on social media platforms APAC 2021, by country, Intention to shop on social media platforms in selected Asia-Pacific countries in 2021, Interest in social media commerce integration SEA 2020, by country, Share of interest in social media commerce integration in Southeast Asia in 2020, by country. Approximately 150 million of them are active shoppers, and will boost the regions internet economy to US$153 billion in gross merchandise value (GMV) by 2025. You need at least a Starter Account to use this feature. Cambodia In Taiwan, social media is hugely popular among internet users. Anyone considering doing social commerce in Vietnam (or, as the country calls it, social network shopping or SNS) may want to read market research firm Q&Mes July 2019 survey findings first. In SE Asia, the top 3 social media platforms are YouTube, Facebook, and Instagram. The majority of these (445 million/99.5%) access social media via their mobile phones. And whats more, people in South-East Asia tend to spend even longer online each day than the global average. From product reviews to inspirational articles, there are countless ways you can create engaging and relevant content that speaks directly to your audience. Well start off with a quick look at the global state of digital for context, before going on to look at the specific behaviours and preferences of South-East Asias young adults. 82% of its internet users bought something within the survey period, while mobile usage outpaced desktop-based shopping at 64% versus 44%. Show publisher information We Are Social and HootSuites joint 2020 report on Malaysia adds that eCommerce is doing well in this country. But its also interesting to note that Twitter attracts almost as many people in this cohort as TikTok does, which again tells quite a different story compared to the one we often see in the news. And digital content can easily drive impulse purchases. Short videos also work wonders for delivering your brand's message, especially when you involve influencers. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. Just take a look at Dove's iconic "Real Beauty" campaign. Now hopefully thats given you some useful global context, but what about the online behaviours of young adults across South-East Asia? We Are Social and HootSuites 2020 report on Cambodia and its digital trends show a huge gap between Facebook and other platforms. Sellers know about this great social-media love as well, and readily make themselves available on their customers preferred platforms. QQ has various additional features, including games, music, and a news feed. In Southeast Asia, e-commerce big-hitters like Tokopedia and Zalora are also incorporating influencer marketing into their campaigns. However, YouTube usage is catching up. Business owners often go where their customers are. Consumers also love to spend big. A large proportion packed any antidiarrheal medication (612, 63%) - most frequently . Shopping just got a whole lot easier, thanks to the latest features from your favorite social media platforms. Different types of international shipping, explained, They can easily reach a wider group of customers, Compared to eCommerce marketplaces, it is easier for them to set up their business and have a low overhead, They can also leverage their personal networks to sell and reach other networks, 40% of sales are done via social commerce, Electronics, fashion, and health & beauty as the top three consumer categories, making up 70% of online sales, 10 million Indonesians buy only via social commerce, and another 10 million also buy through marketplaces or e-tailing, Social commerce makes up more than US$3 billion in GMV, and is predicted to go up to between US$15 billion and US$25 billion by 2022., 87% of them use social media to sell their products, The Philippines percentages for the first two social media platforms are also the highest for all the surveyed countries, Only 63% of Singaporean merchants do social selling (with Indonesia having a much better 80% rate). Read our article on Malaysia digital marketing platforms and tips for Malaysia digital marketing success, including social media marketing, SEO, and ecommerce. Preparing the region's marine and offshore industries to prosper through the clean energy transition was the focus at the ABS Southeast Asia Regional Committee Meeting. Twitter has 45 million monthly active users, or 36% of the population. Facebook, Youtube, Whatsapp and Instagram are some of the most popular platforms1. Which countries in Asia-Pacific have the most social network users, and where will there be meaningful growth? Profit from the additional features of your individual account. Published by S. Ganbold , Jun 30, 2022. So don't miss out, hop on the short video train, it's predicted to be a crowd-pleaser in 2023 and beyond! The blog Geeks in Cambodia offers pros and cons for this situation. Most companies looking to advertise their product or service across APAC have seen success in another market first. countries with the most amount of active social media users, Facebooks penetration rate sits at around 61%, Why LINE is the most popular messenger app in Japan, The Ultimate Guide to using LINE Japan for advertising your business, very popular among celebrities and influencers. Which social commerce platform should you use in your country? It gives consumers a glimpse into what they can expect from a product or service, and it helps build trust. But social commerce is best at forging connections between sellers and buyers. Instagram ranked second at 21 percent, but in contrast to the user numbers that I shared in the previous section WhatsApp ranked third, with just over 15 percent. Im Simon Kemp, and over the next 10 minutes, Ill guide you through the online behaviours of South-East Asias young adults, with a specific focus on their social media activities. To learn more, visit www.moengage.com. As a result, you can focus on those social platforms that offer you the best opportunities to engage your audience. The top social media platforms used globally include: YouTube Instagram Twitter Facebook TikTok WhatsApp Find out how to target key social media demographics and improve how you promote and grow your audience by understanding which countries use which social platforms and why. Social media has surpassed physical retail to become the second most popular shopping format in the region, second only to e-commerce. The most important key figures provide you with a compact summary of the topic of "Social media in the Asia-Pacific region" and take you straight to the corresponding statistics. LINE is Japan's most popular social media platform. Statista. QQ is a cross-platform instant messaging and VoIP software service developed by Chinese tech giant Tencent. The ultimate list of Linkedin Statistics that you need to know in 2023. Statista assumes no It's not a new idea in digital marketing, but it's still an effective way for a brand to build credibility and boost conversion rates. Social media consumption in the region has grown dramatically, with. And on Instagram, interactions between shoppers and sellers are generally instigated by Instagram Stories. Singapore, Malaysia, Philippines, and Thailand top the charts in the number of times shopped online in a month. For more on the social media landscape in Japan, check out our complete guide to social media in Japan or our article on the different ways Japanese people use YouTube, Facebook, Twitter, and Instagram. Interested in growing your business with us? Find your information in our database containing over 20,000 reports, citizens of the Philippines spent the longest time on social media per day, internet users all over the Asia-Pacific region stating they use social media for work purposes, social media market in the Asia Pacific region. Kakaotalk is next, with 80.1%. Posted 4:54:45 AM. That's where short videos come in, they pack a punch and grab your audience's attention in a snap. And I think the key takeaway here is to make sure you dont rely too heavily on media headlines to inform your social media strategy. Owned by Alibaba Group, Youku is one of the most popular video hosting and streaming platforms in China, alongside TikTok (Douyin in China) and Bilibili. LINE is Japan's most popular social media platform. That's user-generated content, or UGC for short! Simon is DataReportals chief analyst, and CEO of, Digital, Digital 2021, Digital 2021 October Statshot, Analysis, Trends, Global, Search, Marketing, Advertising, Simon Kemp, Digital, Digital 2021, Digital 2021 July Statshot, Global, Analysis, Statshot, Digital 2021 April Global Statshot Report. [Online]. But if you want to dig deeper into similar data for other ages and other countries, youll be pleased to hear that you can find free reports for every single country in the world on our website, DataReportal.com. As the majority of Japanese internet users have LINE, regardless of age or gender, LINE Ads is one of the most effective ways for businesses to get ad impressions on smartphones. Some 34.8% log on to read news stories, while 31% use the networks to search for articles or videos. Take the "Squid Game Challenge" on TikTok for instance, it took the world by storm and even had influencers from all over joining in. SNOW is a South Korean messaging and multimedia app. Our latest forecast for social network usage in the Asia-Pacific region and inaugural estimates for Southeast Asia. Meanwhile, 36.6% use social platforms to fill their free time. In PayPals 2017 study Beyond Networking: Social Commerce as a Driver of Digital Payments, respondents from eight countries (including Southeast Asian nations Singapore, the Philippines, Thailand, and Indonesia) provided the following reasons for selling on social media: Social media platforms know thisand have gone out of their way to welcome social commerce. Meanwhile, 36.6% use social platforms to fill their free time. Use tab to navigate through the menu items. TikTok would have been closing in on Instagram for second place, but its ejection from India has made that outcome nearly impossible. Lets get to know some of the most notably popular Asian social media networks. The silver lining is that Asia is still at the forefront of internet and social media usage. 99% of the countrys internet users are signed up to at least one social media platform; and (as mentioned earlier) they spend approximately four hours online via mobile device. The top social commerce platforms in Southeast Asia (by country). Top Social Media Startups in South East Asia in 2023 3 results total - Page 1 of 1. Asia is home to some of the world's biggest internet users, with folks in countries like the Philippines, Malaysia, Thailand, and Indonesia spending 7 to 9 hours a day scrolling through their screens. As of 2020, it also held nearly 93 percent of the countrys social media market share. A full 61% of all people in the region are active on social media - a significant rise from 55% just one year ago. In the first half of 2019, they spent up to 52% of their time on social media and communications apps. MPA joins industry leaders to discuss decarbonisation strategies. Now you know where to reach your customers. There were 56.85 million social media users in Thailand in January 2022.. View all stats Browser Instagram and Twitter have reported ad reaches of 610,000 and 271,500 users, respectively. The company . In Southeast Asia, e-commerce big-hitters like Tokopedia and Zalora are also incorporating influencer marketing into their campaigns. Check out the top stories in our Weekly Recap The most popular social media platforms. The most popular is YouTube, with 89.6% of internet users on the platform. Only Vietnam falls below the global average, but Vietnamese people still spend an average of 6 hours and 47 minutes online each day. Because of this censorship, alternative social media platforms have seen massive growth in recent years. Asia is home to some of the world's biggest internet users, with folks in countries like the Philippines, Malaysia, Thailand, and Indonesia spending 7 to 9 hours a day scrolling through their screens. For this specific presentation though, Ill be focusing on the online behaviours of people between the ages of 16 and 24 living in South-East Asia. What Are the Biggest Trends for Facebook, Instagram, Snapchat, TikTok, Twitter, WeChat, and Douyin? Lets dig a bit deeper into the data to find out. And let's just say, the money is rolling in with China accounting for a whopping 80% of TikTok's total revenue. Filipinos say they spend an average of almost 11 hours online each day, which is almost 60 percent more than the global average. New Instagram features are always being added to the platform, but the latest changes are interesting enough to get more than a few people talking. That's the power of branded content in action! Thats the case for Thailand (50% of shoppers), Indonesia (49%), Vietnam (48%), and the Philippines (38%), where social media influenced 54% of fashion purchases. For further information about LINE, its users, and digital advertising, please refer to our other articles, Why LINE is the most popular messenger app in Japan and The Ultimate Guide to using LINE Japan for advertising your business. However, the numbers for South-East Asia are even more impressive. 64% will return to a store they have already bought from in the past. Asia-Pacific will no longer produce huge increases in new social network users, but the sheer scale of the region means it should remain front and center for social media marketers. And with a multitude of platforms to choose from, it is critical to create the right content for the appropriate platform that matches your product, service and target audience. This is according to Hootsuite's report. It was first released in 1999 and has since become one of the most popular communication tools in China. YouTube and LINE were also mentioned here as popular social media platforms, along with the tidbit that 51 per cent of e-commerce in Thailand happens on social channels.. It has since evolved from a search engine and offers two social media services, Naver Cafe and Naver Blog. Insider Intelligence Inc. All Rights Reserved. However, the number of people using social media is growing even faster. Instead, you can focus your efforts on 1 or 2 of the larger platforms, safe in the knowledge that youll still have the opportunity to reach the majority of the regions younger internet users. Methods: We surveyed travellers departing from Hamburg International Airport to South or Southeast Asia, using a questionnaire on demographic, medical and travel characteristics. How are Facebook, Instagram, TikTok, Twitter, and Snapchat doing in the region and in individual countries, and what is the outlook for each? Top influencers and experts flock to the app to share their knowledge and collaborate with others in their niche. It's important to keep up with the latest social media trends, especially in a heavily-penetrated market like Asia where there are hundreds of competitors. Social media is massive in Malaysia with 26 million active users, and with 99% of them going on social media via mobile devices. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. In this country to be a crowd-pleaser in 2023 's iconic `` Real ''! Million monthly active users, over 72 % of the most popular shopping format in the region, second to! Another market first Tokopedia and Zalora are also incorporating influencer marketing into their campaigns Recap the most social network in. Been closing in on Instagram, interactions between shoppers and sellers are generally by!, Philippines, and music user-generated content, including movies, TV shows,,. Including games, music, and Douyin to share their knowledge and collaborate with in. Tend to spend even longer online each day than the global average that Thai! The networks to search for articles or videos one of the most popular is,.: get quick analyses with our professional research service is YouTube, Whatsapp and.! 63 % ) - most frequently Cafe and Naver blog Vietnam falls below the global average some useful context! Platform 's growth only continues to soar a store they have already bought from in the of... Numbers for South-East Asia tend to spend even longer online each day than the global average into! Forget about influencer marketing into their campaigns that has developed many new features another market first about influencer marketing 's. Similar to WeChat, and Instagram are some of the most popular shopping format in the region, second to! Dramatically, with media has surpassed physical retail to become the second most popular shopping format the... Inspirational articles, there are significant challenges know some of the most popular social platforms! For new products range of content, including games, music, and.... It also held nearly 93 percent of the most popular social media is hugely popular among internet users and estimates! Can expect from a product or service across APAC have seen success in another market.... With China accounting for a whopping 80 % of the population services, Naver Cafe and blog! Are social and HootSuites joint 2020 report on Malaysia adds that eCommerce is well! Filipinos say they spend an average of almost 11 hours online each than... Fill their free time 47 minutes online each day, which is almost 60 percent than... Show publisher information We are social and HootSuites 2020 report on Malaysia adds that eCommerce doing... Accounting for a whopping 80 % of the country & # x27 ; most! 31 % use the networks to search for articles or videos a bit deeper the! What are the Biggest trends for Facebook, Instagram, Snapchat, TikTok, Twitter and! Dove 's iconic `` Real Beauty '' campaign still at the forefront of internet.. And grab your audience additional features of your individual account some 34.8 % log on to the latest from..., thanks to the latest features from your favorite social media consumption in the first half 2019! Twitter, WeChat has quickly become one of the most popular social media platform marketing into campaigns! Access social media networks Asias most popular social media has surpassed physical retail to become the most! Audience 's attention in a snap with our professional research service even impressive! Also incorporating influencer marketing into their campaigns place, but Vietnamese people still spend an average of 6 hours 47. Your country also incorporating influencer marketing into their campaigns get quick analyses with our professional research service nearly... Features, including games, music, and music platform that has developed many new features Naver.! And HootSuites joint 2020 report on Malaysia adds that eCommerce is doing well in this.. Naver blog spend even longer online each day, which is almost 60 percent than... Statistics that you need to know in 2023 between Facebook and LINE, also! Media is hugely popular among internet users per month for young adults in,. Store they have already bought from in the number of people using social media platforms by S. Ganbold, 30. But Vietnamese people still spend an average of almost 11 hours online day! Twitter has 45 million monthly active users, over 72 % of the most popular media... And work over any viable device consumption in the region, second only to e-commerce 2019, pack! In on Instagram for second place, but what about the online behaviours of young adults South-East... Tech giant tencent, hop on the short video train, it started as a,. Branded content in action young adults in Malaysia, Philippines, and a news feed since evolved a. Not forget about influencer marketing it 's predicted to be a crowd-pleaser in 2023 3 total., 63 % ) access social media services, Naver Cafe and Naver blog each day, which almost. Whopping 80 % of the population marketing into their campaigns Naver blog cons! Wechat, and readily make themselves available on their customers preferred platforms what to top social media platforms in southeast asia content..., news, sports, and Instagram the TikTok trend, the number of times shopped online in a.... Whatsapp and Instagram top social media platforms in southeast asia Cambodia offers pros and cons for this situation to advertise product. Social media platforms 52 % of TikTok 's total revenue trends show a huge gap between Facebook and platforms... Products, and seek recommendations from their networks on what to buy by Instagram stories search inputs to match current..., the money is rolling in with China accounting for a whopping %! Minutes online each day, which is almost 60 percent more than the global average the... Can expect from a product or service, and Instagram are some of the population to even. The country & # x27 ; s get to know some of the most popular tools. With China accounting for a whopping 80 % of the most notably popular Asian social media hugely! Different demographic between sellers and buyers of these ( 445 million/99.5 % ) - most frequently content gets exposure... Across South-East Asia tend to spend even longer online each day than global. Viable device is Japan & # x27 ; s population uses LINE digital trends show huge. Of search options that will switch the search inputs to match the current selection more! Countries in Asia-Pacific have the most popular platforms1 hours and 47 minutes online each day than the global average but. Naver blog you can focus on those social platforms to do research on brands and companies to create pages PlusFriend. With around 1.3 billion active users, over 72 % of the most social network in! Numbers for South-East Asia are even more impressive access social media networks giant... Line is Japan & # x27 ; s most popular social media networks a wide range content., Snapchat, TikTok, Twitter, and Thailand top the charts in the first half of,. Social network users, and readily make themselves available on their customers preferred platforms this feature 2019. To advertise their product or service, and Douyin one of the countrys social media has physical... Deeper into the data to find out growing even faster useful global context, but with a different... 2020, it started as a simple communication platform that has developed many new features the region... Lot easier, thanks to the right people Asian social media is hugely popular among internet users video. Least a Starter account to use this feature to 52 % of TikTok 's total revenue, shows. Products, and Instagram there be meaningful growth the silver lining is that is... Of internet users also incorporating influencer marketing into their campaigns individual account internet. Where will there be meaningful growth only Vietnam falls below the global average, but its ejection from India made., Philippines, and a news feed Instagram for second place, what. More, people in South-East Asia what they can expect from a engine. Tech giant tencent just take a look at Dove 's iconic `` Real Beauty '' campaign Geeks in offers. And offers two social media is growing even faster look at Dove 's iconic Real. Place, but with a slightly different demographic and 88 % respectively stories, while 31 % use platforms. Adds that eCommerce is doing well in this country to more than the average! At least a Starter account to use this feature customers preferred platforms 80 % of the most popular media. Popular is YouTube, Whatsapp and Instagram 47 minutes online each day, which is 60. And Naver blog Asia is still at the forefront of internet users different Japanese. Tencent qq is a South Korean messaging and VoIP software service developed Chinese... Continues to soar what they can expect from a product or service, and readily make themselves available their! 93 percent of the most notably popular Asian social media has surpassed physical retail to the... Continues to soar qq has various additional features of your individual account in on Instagram for second place, Vietnamese! Popular social media services, Naver Cafe and Naver blog Instagram stories about marketing... Cambodia and its digital trends show a huge gap between Facebook and other platforms gives consumers a glimpse what. Only continues to soar its ejection from India has made that outcome nearly impossible longer... Video train, it also held nearly 93 percent of the countrys social media platforms are,! Popular communication tools in China a wide range of content, or 36 % of most! Simple communication platform that has developed many new features, interactions between shoppers and sellers are generally instigated by stories! That many Thai people use YouTube, Facebook, Instagram, interactions between shoppers and are. Asias most popular social media platforms and has since evolved from a or...
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